Tag Archives: Golden Tan

Alyson Hogg – From Insult to Success & MBE!

Hello fellow tanning addicts!!

Today I want to tell you a story, one that started with a hurtful insult that put a woman on a quest to develop the most perfect tan shades for all including the worlds top actress and actors!

Once upon a time there was a young woman who had just gotten married and had arrived happy & joyous home from her honeymoon in South Africa. She was glowing and enjoying one of the happiest times of her life
Until someone really offended and insulted her that is! They told her her tan was a ‘tea stained shade’ which she hated. Looking back I think this was a pivotal point that drove Alison to create the products she still does today!

I thought she looked fantastic, tall, modelesque, tanned and she always struck me as a woman who had her act together. She was a TV presenter on UTV and even had some fashion features on the UTV channel.

After a while Alyson and her husband separated and she moved up to Belfast where she met and married a businessman – where work on Vita Liberata began which was to be the first no odor, non toxic, organic self tan.

What makes this story extra special for me – she gets our pale Irish skins and has developed tans for Every skintone!
The pHenomenal tanning mousse is the best I have found. No orange glow, just a beautiful natural golden healthy looking tan and that right there is what gets me! How good that mousse is, I can pop it on and get the most natural shade for me! With Alyson it is personal and therefore it has to suit everyone!

And it fades evenly ..

Alyson keeps her products organic, paraben free, alcohol free & chemical free. So far I have tried the –
Self tanning anti-age serum drops which you can use at night or just add into your skincare when needed to get a lovely glow come up when needed, very natural and of course buildable. For my face these are a godsend.

Self Tanning Night Moisture Mask which I add some of the anti-age serum drops too to boost my colour overnight. All t he goodness of a night cream with a healthy glow packed in.

The very unique Trystals – Self Tanning Bronzing Minerals that you can use to tan and colour your face and they gently develop into a gradual tan. Lots use them to contour and it leaves that gentle contour on your face when you are bare-skinned, a great way to look better with no makeup on.

The pHenomenal tanning mousse, is the easiest mousse to use, application is so easy, it rinses off to leave an incredible even finish on the skin, it doesn’t stink and it faces evenly so you don’t have a load of patchy skin. Even my brother uses the mousse it on his legs (shhh don’t tell him I told you lol). He too loves the fact you just cannot tell it is fake tan!

Then there is the beautiful Body Blur than can make anyone look so much healthier in seconds, I am addicted to this. In all honesty some days I just do the bits that hit the daylight and that people are seeing (are we not all a bit guilty of this?) it is a priceless product that lasts forever, great mixed in with some primer under makeup too and it doesn’t budge the whole day.

Irish people trying to get a suntan is no easy task! We go red and our skin falls off! Vita Liberata makes it so incredibly easy for us to catch up with the rest of the world in the tan & glow stakes, a beautiful healthy look.

Vita Liberata sold for an undisclosed sum to Crown Laboratories Inc in Tennessee,in 2003, a specialty pharmaceutical company focused in dermatology. She has now earned herself the title of President of Consumer Brands at Crown!

From starting of in a rural town to international business woman, Tanning the most beautiful long way Such a strong dynamic woman. From small town Northern Ireland to Glamour Town Hollywood A-Lister’s USA and a LOT of hard work in-between!

Tanning for me is a trust thing, I have tried so many of the wrong products that now I have used Vita Liberata I would find it very hard to use anything else. It gets me and I get it and trust it!

If you have not tried Vita Liberata I highly recommend that you do for that beautiful, healthy golden glow that she has mastered so well. Alyson has come such a very long way since she was hurt by that insult but somehow I think reflecting back she might be pleased it happened now!

A great quote from Alyson – ‘At the end of my life if I can say I made women smile that will be very satisfying’ Well you have Alison, you have made me and a lot of people I know incredibly relieved there is something out there that suits them and they can use with confidence. Yoou earned your MBE well!

I just want to say amazing and well done to Alyson, so good to see a success story come out of something that at the time was very hurtful and thank Alyson for the most amazing tanning products that I just am addicted to!

That’s it for now folks take care

Nicola x

Vita Liberata Luxury Tan in Medium really is pHenomenal

Hi everyone,



Well FINALLY there is a little sunshine in Northern Ireland!! Still not warm enough to be sunbathing .. but it does make you feel like you want a little colour!

I have tried so many fake tans and being very fair they all tended to give me a touch of the Oompah Loompah which as far as I am concerned is not a good look. I would rather be milk bottle white with a good hint of blue than orange.

This is where Vita Liberata is different, invented by a local lady  Alyson Hogg she clearly understood the dilemma for thousands and thousands of scarilly white Irish women 🙂.

My first application of this product was very light, I exfoliated like a mad thang and then applied. You shake it well and then it bubbles out onto your tan mitt, I think this stops you over loading your mitt and your skin.

Good thing about this mousse is that it is build able. I was scared of using too much at first because I had in my head if I made a mistake then I was stuck with it but I can see this is an extremely well thought out product and if you want a really deep tan then you apply a few more layers and keep topping up.



What I got was a beautiful golden healthy glow that took my whiteness away and left me feeling and looking a lot healthier all over. Hands down this is the best self tan I have EVER tried!

It didn’t stink of biscuits and though the guide colour looked a bit dark before my shower I really love the colour underneath, it has faded really amazingly too, not a patch in sight!

How they get it to colour your skin and not your bedding too is another great point to make and an important one, there was very little actually came off onto my bedding or clothes. A few minutes after applying I was able to get dressed and into bed.

Oh and it is organic .. YES!!

I am now spoiled for any other tanners, I should have known a long time ago Alyson would have put everything into her products and she really has .. to find a tan that is a beautiful shade for me for summer means the world! I can now look as healthy and tanned as everyone else!

This tan is not called PHenomenal for nothing it can last up to 2-3 weeks, you build it up to the shade you want and it comes in Fair, Medium and Dark so there is something there for us all (mine is medium), it is so easy to apply it is idiot proof (that’s me lol), dries really fast, doesn’t smell so you can get on with your day straight away, it has a moisture locking in mechanism, all tans are much better with lots of moisture in and it fades so naturally it is unreal.

This Vita Liberata Luxury Tan does everything they say it will and it leaves you with the most natural beautiful colour it really does and I think it is worth paying a bit more for a result you will want to go back to time and time again .. I have faith in it now and really trust in it now!

You can check out here at the Libbie CLub where I am a brand ambassador! It comes with a free tanning mitt too and you can also get free postage so worth a look 🙂



If you would like to check out the other offers on my Club page you can do so here Libbie Club Page

That is it for now folks

so bye from a sunny Portrush

Nicola xx